digital marketing for lawyers
When I decided to write this book, I did so thinking that law students and newly graduated lawyers are going to face an extremely competitive professional world. There are more and more law schools and more graduates and in many cases with scarce professional opportunities. Not all students or recently graduated lawyers have the opportunity to attend an ELITE law school and when they go out into the working world they will have a little more difficulty finding job opportunities.
I did not attend an ELITE law school, in fact it was not even close to being among the best (It is reality, I am not going to lie) that is why years later I discovered the extreme importance of lawyers like me or like you being trained in marketing and sales. If you know about marketing and sales, I guarantee that you will be successful because you will be able to build your professional brand based on effort and results. Because school does not make the lawyer, what makes a lawyer is his or her ability to solve problems.
If you are a lawyer who offers concrete results, quality client service and knows how to use marketing to build your professional brand and generate credibility, I guarantee that you will not lack clients.
This book will teach you the fundamentals of digital marketing and sales to begin developing and implementing strategies for your professional practice or that of your firm.
Remember, just by reading a book you are not going to achieve anything, you have to take action, be patient and persistent to achieve your goals.
Happy Reading, Colleague.
Gus
Keywords/Syllabus: Marketing Fundamentals, Branding, Websites, Content Marketing, Social Network Management, Community Management, Copywriting, Integrated Marketing and Sales Strategies, Paid Advertising, Sales Fundamentals, Landing Pages, Emails, Service Proposals , LinkedIn, Facebook, Instagram, Twitter, Medium, Blogging.
The second edition is coming! More than 200 pages of Marketing, Sales, and Strategy for Lawyers
This book will teach you the advanced knowledge necessary to begin developing your own marketing strategies and begin promoting your legal practice successfully. Now with extra topics such as customer service, project management and digital products development.
